Job Details

The Program Manager will report to the CEO, XLRator (www.xlrator.ca), and will be directly responsible for program management and marketing activities/initiatives as related to XLRator including website maintenance, social media coordination, and PR, program planning, program development, CRM maintenance & management, and XLRator event planning/logistics.

Responsibilities & Tasks:

Program Management:

• Coordinate and Develop an effective Program and Event Management schedule and execution plan.
• Assist in the development of a comprehensive schedule and gather customer feedback.
• Manage logistics as related to promotional activities and annual events.
• Fully comprehend XLRator programs in order to effectively communicate value and benefits to the market.
• Ensure constant awareness of any client, sponsor, or funder issues and ensure rapid response.
• Attract and secure sponsorships for programs and events.
• Maintain project tracking spreadsheets and calendars.
• Provide work directives, delegating responsibilities as necessary and removing obstacles in order to get work done.
• Work with CEO to build program outlines, plans, and implementation strategies.
• In conjunction with the team, makes timely decisions that keep the organization moving forward.
• Plans and prioritizes work to meet commitments and organizational objectives.
• Leads program development and recruitment of new client intakes.
• Attends confidential management and board meetings, prepares agendas, meets or liaisons with individuals and groups on behalf of the management team.
• Identifies opportunities and makes recommendations for the resolution of problems and ensures successful implementation of the programs.

Marketing:

• Participate and Produce content for newsletters and email campaigns and manage Social Media.
• Produce newsletters, articles, and targeted media campaigns and manage ongoing processes and tasks associated with SEO and Ad-Word strategies - Drive daily online Media Analysis, activities and design on every facet of Online Marketing Campaigns.
• Execute targeted online marketing programs and manage and report Marketing ROI Metrics and input into the internal CRM.
• Support and maintain collateral including website, hard copy and print media.
• Support sales team as related to sales activities and coordinate outward bound sales campaigns, telemarketing projects, print advertising flyers, and newsletters.
• Support the Executive team in operations and execution of Marketing management.
• Generate leads and build awareness for the various programs that XLRator will be introducing.
• Work with and support XLRator Marketing Manager to build a strong online and community presence for the XLRator brand.

Qualifications & Requirements:

• Strong handle on fundamental marketing concepts.
• Well versed in Adobe Creative Cloud applications.
• Undergraduate degree in Business Administration or related field.
• 3-5 years experience in a related field is an asset but not required.
• Experience in technology product or services environment is definitely an asset but not required.
• Knowledge of business applications – Outlook, Excel, Word, PPT.

Skills & Competencies:

• Excellent oral, written, and presentation skills.
• Strong interpersonal skills with a desire and ability to manage cross-functional teams.
• Possesses excellent research skills.
• Must be self-motivated and capable of being independently productive.
• Superior analytical and problem-solving skills.
• The desire and possession of personal and professional attributes to become part of an effective Marketing team.

Working Conditions:

• 8:30 pm – 5:00 pm, Monday to Friday.
• Offices located in Abbotsford, BC.

XLRator

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